NMHC Conference
Programs Used: Illustrator, InDesign
I designed event collateral for Arbor's Coffee Shop at the National Multifamily Housing Council's Conference in January 2020. The signage included a poster that directed clients to the shop, a sign to hang inside, and two menus featuring specialized drinks. The goal was to create designs that signify the look and feel of a small, trendy coffee shop, rather than follow the corporate feel of Dunkin'® or Starbucks®.
Arbor Chairman's Event
Programs Used: Illustrator, InDesign
I designed a pull-up banner for Arbor's Nike Experience event that took place during the Chairman's Event in February 2020 in Aspen, Colorado. The banner was designed to match invitations guests were given in their hotel rooms for the event that were in the shape of a footprint.
Social Media Graphics
Programs Used: Illustrator, Photoshop
March Madness Campaign
I designed a new logo, web banner and email header that would be displayed and sent out company-wide for those looking to enter the March Madness Contest 2020.
NFL Draft
A series of social media graphics designed for the 2020 NFL Draft, combined with the stats for the Las Vegas Multifamily Market.
Trivia Thursday
Trivia Thursday social graphics were created to take the place of sports-related posts during the Covid-19 pandemic, covering hockey, basketball, football and baseball.
Holiday
I designed a series of social media graphics that were displayed on Arbor's Instagram, Linkedin, and Facebook pages to promote holidays including New Years, and International Women's Day.
General Brochure
Programs Used: InDesign, Illustrator, Photoshop
Redesigned the Arbor Realty Trust general brochure, highlighting their business success to clients.
Corporate Challenge
Programs Used: Illustrator, Photoshop
I designed Arbor merchandise/swag for the company-wide 2020 Corporate Challenge, along with an email banner and web header to promote sign-ups. The Corporate Challenge Event is used as a platform to promote health and fitness in the workplace, foster goodwill and camaraderie among employees, and show commitment to the community and best environmental practices. The Corporate Challenge strives to make a difference through a donation to a non-profit organization in each host city. Arbor participates in 5 different cities including Dallas TX, Buffalo NY, Cleveland OH, Wantagh NY, and Boston MA.
Presentation Template
Programs Used: Illustrator, InDesign, Powerpoint
A standard powerpoint template, to be used for various corporate presentations; sticking to the Arbor Realty Trust brand guidelines, color palette and limited use of imagery to keep file size low.
